Meet the Cupcake Wrapper Crew — New Characters Coming Soon!

Hi friend — I have some exciting news to share, and honestly I've been looking forward to writing this one for a while. Something new is coming to the shop, and it started in the most unexpected place: my own kitchen.

From Cupcake Wrappers to Characters 🧁

I've been using tulip cupcake wrappers for my muffins and cupcakes lately, and I just kept staring at that little tulip shape thinking it looked like it wanted a face. One baking afternoon later, four brand new characters were born — straight out of the cupcake wrappers and into Caramelle's world.

Say Hello to the Crew ✨

Meet Sunflower, Lil Apple Pie, Miss Maple, and Ms. Pumpkin Spiced — a cozy little collection of fall flavors, each with her own personality.

🌻 Sunflower has golden frosting, warm freckles, and a big sunflower tucked right in — she's the sunshine of the group.

🍎 Lil Apple Pie has a cinnamon-dusted swirl with a little apple slice peeking out — she gives off serious cozy autumn bakery vibes.

🍁 Miss Maple is wrapped in rich maple frosting with autumn leaves resting on top — she's elegant and a little dramatic in the best way.

🎃 Ms. Pumpkin Spiced has cinnamon-swirled cream and a tiny star anise on top — she's the one who smells like a candle in the best possible way.

They all share that same cozy, hand-drawn warmth this brand is built on — but each one has her own little story. They're just starting out, which means their first products are still being decided. And that's where you come in.

You Get to Help Decide 🍰

I'd genuinely love your input on what these four should show up on first. A hoodie? Stickers? A mug? All three? Your answer shapes what actually gets made, so if you have a minute, I'd love to hear from you. Drop me a message or reply to the newsletter — every vote counts.

New in the Shop: Digital Download! 🖨️

While the Cupcake Wrapper Crew is still on their way, there's something new in the shop right now — and it features Ms. Pumpkin Spiced herself! This cozy pumpkin spice notepad design is live as a digital download on Etsy. Print it at home, use it for your lists, your notes, your autumn planning — whatever feels right.

You can grab it right now in the Etsy shop — just download, print, and enjoy a little Caramelle magic in your everyday life. 🧡

As always, thank you for being here, for reading, and for supporting a small handmade shop. Life is too short to always be angry — so let's fill it with cozy things and cute characters instead. 🧁